Graphic design internship · 2019
TOTM
Colourful campaign graphics within an established brand.
My role.
During my graphic design internship, I created digital and print assets for TOTM, coordinating requests with the founder and other teams.
These selected campaign layouts and flyer explorations show work within the brand’s existing visual identity. The TOTM logo, packaging and product photography are brand assets; they are not presented as my original designs.
Graphic design · Campaign layouts · Brand consistencyPeriod waste tips.
Two versions pair a clear headline and short tips with patterned borders and a photographic background. The layouts use different colour combinations while keeping the same information structure.
Festival essentials.
A five-version series built around a tent illustration and short advice callouts. Colour and pattern change between versions; the headline, central motif and three-message structure keep the series connected.
Shown as design work from my internship. Final publication status and campaign performance are not documented here.
Menstrual cup care.
Three layout explorations organise the same care topic in different ways: a numbered list, a circular sequence and callouts around a central illustration. The comparison makes the trade-off visible between a strong focal image and a clear reading order.
Sustainable bathroom swaps.
Selected alternatives explore how to communicate a swap quickly. Paired icons and arrows make the relationship explicit; product-led and patterned layouts give more space to the brand’s visual character. These are alternative design directions, rather than a documented sequence of approved revisions.
TOTM × Binti flyer.
The flyer explorations balance two brand names, a portrait and a vivid pattern. A white panel gives the logos separation from the background; an alternative places white lettering directly on the pattern. Reverse-side versions compare putting the partnership message before or after the product image. The photography and logos are supplied assets; my contribution shown here is the layout exploration.
Selected explorations from the supplied internship archive. File numbering does not establish a final approved version. Publication status, audience testing and campaign results are not documented. Existing brand photography, packaging and logos are shown within the layouts, with no claim to their authorship.